Forget iPhone 13 mini — Asus Zenfone 8 promises big performance in a small frame

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Forget iPhone xiii mini — Asus Zenfone 8 promises large functioning in a pocket-size frame

(Prototype credit: Tom's Guide)

We may before long accept a new challenger in our list of the best small smartphones. Asus has shared an invite to its launch result for the Zenfone 8 with the intriguing tagline of "Big on Operation. Compact in Size."

The company has also created a page on its site repeating the mantra with a countdown clock to the event, which volition kicking off on May 12 at 10 a.m. PT or one p.m. ET. After the lackluster reception to the acclaimed iPhone xiii mini, we'll be intirgued to see whether Asus tin brand smaller smartphones appeal in the face of bigger handsets similar the Samsung Galaxy S21.

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How compact is "meaty?" Well, Asus has left piddling to the imagination, by including a screen protector with the invite with the dimensions of 148mm 10 69mm (5.eight x 2.71 inches). That's pretty pocket-size by current phone fashions, only is still a bit bigger than the iPhone 12 mini, which has screen dimensions of 131.5mm x 64.2mm (five.eighteen x ii.53 inches).

Even and then, fans of minor phones can exist pretty excited by this development. Meaty Android handsets have been out of fashion for some fourth dimension. Indeed, it's fascinating to note that the original Samsung Galaxy Note phablet had a 5.3in screen, which is dwarfed by almost every handset yous tin buy in 2021.

Where compact Android handsets exercise exist, they tend to exist lower specced, so it's reassuring that it seems Asus won't exist scrimping on parts here. Indeed, a Geekbench listing for an Asus phone emerged before this month packing the latest Qualcomm Snapdragon 888 fleck and a overly generous 16GB RAM, meaning the Zenfone 8 should be a match for the lightning performance of the Samsung Galaxy S21 Ultra and OnePlus 9 Pro.

(Epitome credit: Asus)

Asus Zenfone viii outlook

Of class, quality and sales are two very unlike things. And it's fair to say that while Asus is a huge name in the calculating space, its entries to the smartphone earth oasis't actually set the world alight in terms of market place share.

In that respect, information technology makes sense for the visitor to target a neglected section of the market: compact handsets with top-tier internals. But that strategy isn't without its risks, given the well documented problems Apple has had shifting the iPhone 12 mini. Indeed, sales of the diminutive handset take apparently been so far below expectations that Apple was rumored to be discontinuing product.

Simply that could merely reflect a dividing line in the differing wants of iPhone and Android buyers. Asus' gamble is that a small Android flagship can secure a sizable niche in the market, and we'll see how likely that plan is to pay off when the company unveils the full specs of the handset on May 12.

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Freelance contributor Alan has been writing about tech for over a decade, roofing phones, drones and everything in betwixt. Previously Deputy Editor of tech site Alphr, his words are constitute all over the spider web and in the occasional mag too. When not weighing upward the pros and cons of the latest smartwatch, you'll probably discover him tackling his ever-growing games backlog. Or, more likely, playing Spelunky for the millionth fourth dimension.

Source: https://www.tomsguide.com/news/forget-iphone-13-mini-asus-zenfone-8-promises-big-performance-in-a-small-frame

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